Legendary automobile designer Giorgetto Giugiaro conceived the Hyundai PONY Coupe in the 1970s, and was first presented at the Turin Motor Show in October 1974. With its geometric lines, wedge-style nose, and circular headlamps, it soon became an icon.

Hyundai asked us to produce a short video for showcasing on their social media. They specifically wanted to emphasize the Pony logo, which exudes roundness and playfulness in contrast to the sleek pony car.

In response, we embraced this playful essence by creating an animation highlighting the car's emergence. This was achieved by depicting the amalgamation of molten metallic atoms that agglomerate in a whirlwind, ultimately revealing the car.

"We applied textures reminiscent of a sleek bodywork, striving for a sharp look that's as tempting as a candy so irresistible, you'll want to savor it with a lick!"